The ARRONE Brand
The ARRONE brand says something about a product. It says quality engineered, value for money and excellent service provided as standard.
HOPPE (UK) has been pursuing a brand-name strategy since 1988
- 1997 acquisition of Charter Hardware
- Brand-name ARRONE as a registered trademark
- Consistent quality standards (or improved standards as a result of technical developments)
- Uniform visual appearance (Corporate Design)
- Widespread, enduser-oriented distribution